Slender

NEW FIT

New fit solves many women’s trouser problems

Do you know the feeling of standing in the fitting room thinking:
"Why does no pair of trousers ever fit my body?"

If you have slim hips, a smaller bottom, a bit of a tummy, and slender thighs and legs – and often find that trousers neither fit well nor feel comfortable – then we finally have the solution for you.

At LAURIE, we have developed SLENDER, an innovative trouser fit designed specifically for your body type.

Annette Kjær shares:

"As a woman who has collected more than 100 pairs of trousers over the years – none of them with a proper fit for my body – I know the frustration of bad purchases all too well. I have almost no waist, narrow hips, a flat bottom, a bit of a tummy, and slim legs. But with the new trouser fit, the problem is finally solved – and I also avoid saddlebag thighs. The trousers are both comfortable and flattering, so you feel good wearing them, and my legs actually look longer – who wouldn't want that?"

Behind the Development

The SLENDER fit is the result of our participation in the Mass Customization for Circularity project, which focuses on reducing bad purchases and textile waste through improved fit, durability, and comfort.

Along the way, we worked closely with our body model Annette Kjær and used data from a PhD project, in which more than 350 women aged 18–77 were body scanned. It turned out that approximately 10% of the women had a body shape similar to Annette’s.