How to care for your clothes – for the sake of you and the environment

We want you to enjoy your clothes for as long as possible. This means that the clothes should be treated gently – something that will benefit you and the environment.

We recommend that you only wash your clothes when needed. It may not be necessary to wash them every time they have been worn. Small spots can mostly be removed and knitwear can be aired out.

We encourage you to always read the care label in your clothes. The icons and text will guide you on how to treat your clothes with care.

How to sort your laundry

Separate your clothes before you wash them. Bright, dark and colored clothes must be washed separately to avoid discoloration. Clothes that have been washed many times can hold surplus dye that can still come off. We also recommend that you should also sort your clothes by type and material and by which treatment the clothes need. For example, dark, heavy jeans should not be washed with shirts made of a thin fabric.

The art of washing

Most of our clothes can be washed in a washing machine. In rare cases, you will find styles that can only tolerate hand wash or dry-clean.

Use a wash bag for clothes with pearls or other kinds of attached trimmings. The wash bag will help protect the fine clothes from getting stuck on to the other garments in the washing machine.

For knitwear, we recommend the wool setting, also in cases where there is not any wool in the clothes. The wool setting is more gentle to the clothes and is used when there are less clothes in the machine. Knitwear should be shaped after wash and should be laid flat to dry.

For clothes containing wool, we recommend washing powder suited for wool. For silk, we recommend wash powder meant for silk. In general, fabric softener is unnecessary, but can be useful to synthetic clothes because it helps remove static electricity.

To preserve the color of the clothes, the washing powder should not contain any bleach. We also recommend washing powder without perfume.

How to dry clothes

In order to minimize the strain on your clothes and the environment, we recommend that you dry your clothes outside. Woven shirts and blouses can be dried hanging; which will make ironing easier.

Dry your clothing inside out and in the shade. This prevents it from being bleached by the sun. Some materials recover their look in the tumble dryer. If this is the case it will appear from the care label.


  • wThe number in the wash tub specifies the maximum washing temperature. Typically, from 30-40 °C and the temperature should not be exceeded.
  • eOne line below the wash tub means that the textiles should be washed on a gently washing cycle that adds more water and has a smaller load (max 2 kg of clothes) as well as a low spin cycle.
  • rTwo lines below the wash tub mean that the textiles should be washed on an extra mild washing cycle, for example a wool cycle.
  • tHand wash only at a Temperature of 30°C.
  • zThe clothes must not be washed.


  • oDo not bleach.


  • aDrying in the tumble dryer is allowed.
  • sDrying in the tumble dryer is allowed at low temperatures.
  • dDo not tumble dry.
  • fLine drying.
  • hFlat drying.
  • kLine drying in the shade.
  • yFlat drying in the shade.


  • nThe dots indicate the temperature for ironing. One dot means that the temperature must not exceed 110 °C, while two dots mean that a temperature that does not exceed 150 °C is allowed. Three dots mean ironing at maximum sole plate temperature of 200 °C.
  • mDo not iron.

Professional textile care

  • WDry-cleaning is allowed.
  • EMild dry-cleaning is allowed.
  • UDo not dry-clean.